Tamannaah Bhatia turns entrepreneur with Tamannaah Fine Jewellery. Photo Credit: Special Arrangement
It’s a historic year for Tamannaah Bhatia – she has completed 20 years in Kollywood. She debuted in Tamil with this film kd in 2006. Two decades later, the actor is a pan-Indian star, having worked in Hindi, Tamil and Telugu films and big blockbusters. bahubali. We catch up between shoots.
“I just shot for Rohit Shetty Rakesh Maria With John Abraham. then there is ranger peopleAn action adventure film – Luv Ranjan Production; And Weaving With Sidharth Malhotra. It is somewhat rooted in folklore, which portrays the culture in an interesting way,” she explains, “It is a refreshing experience for me. People have seen me a lot in the southern film industry. This whole phase and all these films will be an interesting journey for me for the audience on the Hindi side.”
After this she will start her schedule maleness with Vishal, ragini 3And Shantaram.

The cameras are still rolling, and despite back to back shoots, Tamannaah has found time to embrace her passion and become an entrepreneur. The actress recently launched Tamanna Fine Jewelery in Mumbai (available at retail stores and online). This is jewelery – rings, necklaces, pendants, earrings, bracelets – in 14 karat and 18 karat gold with diamonds and gemstones like emeralds, rubies and tourmalines.

Pieces of his first drop. Photo Credit: Special Arrangement
“It took two years to come out with the first one, which has five collections,” says Tamannaah. And keeping in mind the month of love, the brand has launched Heart Knot, which prominently features diamond hearts. She explains, “The first most impressive piece I saw and realized we were on to something was the Indian Haveli-inspired half and half torc necklace. The torc is like a metal pipe and we combined it with links. We created our own links, called flicks, and it runs through a lot of our collection.”
In her childhood, when Tamanna had a bad day, her father would take her to a jewelery shop. She used to buy trinkets. This is probably one of her earliest memories of jewellery. “I started working at a very young age (she was 15 when she acted in her first film moonlit face), so I was introduced to fashion early. I was getting ready wearing jewelery every day. But I never thought I would like it so much that I would be able to make something on the spot,” she says. Next on the cards is a collection for men.

While styling herself for events and “being full of glamor all the time”, she realized that there was too much emphasis on clothing and accessories that were not comfortable and a fixed notion of what glamor should be. But when she tried certain types of jewelery it took her away from the perception that others had. She wanted to create jewelery that could be worn everyday and not just kept away for weddings and other such occasions.
“My father has been in the jewelery business for the last 15 years. As soon as I felt I had something to say in this field, I joined it,” says Tamanna. All the designs, she says, are hers. And she’s talking to people to understand what they really want in the clothes they wear, what works and what doesn’t.

Tamanna has applied the lessons she has learned in the film industry to her jewelery business as well. “I have been in the commercial field and understand that ultimately your art must be consumed by people. If you have to survive as an artist, you have to innovate.” The interesting thing for her is that every year she discovers a new version of herself. bahubali This helped her realize how much range and variety she could bring as an actor. She enjoys the ability to make her audience feel something. He believes that the whole purpose of entertainment is to influence people by awakening something within them.
But she admits that acting is also a physically demanding job. “It’s excruciating. You have to maintain your body and your emotions. There’s very little time for family and yourself. In the end, would I do it all again?” she asks and after a pause she smiles, “Yes, I will.”

published – February 21, 2026 03:44 PM IST