rapper-singer Bad Bunny’s unity-themed Super Bowl halftime performance on Sunday night has drawn divided reactions, with even US President Donald Trump calling it “absolutely terrible”. Adding to the post-show controversy, Bad Bunny wiped his Instagram clean and unfollowed everyone after the halftime show, leaving fans confused and sparking a wave of memes and debate on social media.
Bad Bunny’s Instagram goes dark
Just hours after their Super Bowl performance, fans opened up to Bad Bunnies Something surprising was observed on Instagram: there were zero posts visible on his profile, he had unfollowed everyone, the count had dropped to 0 and even his display picture had disappeared, leaving his account looking completely empty.
At the time of publishing this story, Bad Bunny’s official Instagram page shows no posts nor does anyone follow him, his old uploads have either been deleted or archived. There has been no explanation from the artist or his team regarding the sudden deletion of his profile.
The move by the singer, whose real name is Benito Antonio MartÃnez Ocasio, has shocked many users and sparked widespread speculation online.
“Bad Bunny deleted his Instagram after the Super Bowl, which is the pinnacle of ‘timeline reset’ behavior. This is the universal signal for ‘I know I broke the internet,'” one wrote, while another shared, “The reason he went through that Super Bowl performance because of his message?” While one comment read, “Brother changed human history.”
One social media user marveled, “He probably had the biggest stage ever, so whatever he does next will have everyone’s attention, whether they liked the halftime show or not.”
More about Bad Bunny’s performance at the Super Bowl
The Puerto Rican rapper and singer shared a bit of his culture on the global stage with his performances. He had a set inspired by his hometown community in Puerto Rico. They told a love story during their show on football’s biggest night. The performance also included a performance by Ricky Martin, while Cardi B and actor Pedro Pascal were among the dancers on stage.
In the final minutes of his performance in Santa Clara, Bad Bunny named all the South American and Caribbean countries as the performers around him held flags of these countries. The performance concluded with Bad Bunny saying “God Bless America” ​​amid the flags. A message was displayed: “The only thing more powerful than hate is love”.
After the performance, Bad Bunny criticized the display of foreign flags to convey a message of unity.
US President Donald Trump criticized Bad Bunny’s Super Bowl halftime performance in a Truth Social post. Trump wrote, “The Super Bowl Halftime Show is absolutely terrible, one of the worst shows ever! It makes no sense, it is an insult to the greatness of America and does not represent our standards of success, creativity or excellence.”
He continued, “Nobody is able to understand what this guy is saying, and this dance is disgusting, especially to the little kids who are watching from across America and around the world. This “show” is a “slap in the face” to our country, which is setting new standards and records every day – including the best stock market and 401(k) in history!”.
Trump continued, “There is nothing inspiring about this mess of a halftime show and watching it will get a great review from the Fake News Media, because they have no idea what’s going on in the real world – and, by the way, the NFL should immediately change its ridiculous new kickoff rule.” He ended the message with ‘Make America Great Again.’
With Sunday’s performance, Bad Bunny became the first solo Spanish-speaking artist to perform at the Super Bowl.