New Delhi: Bollywood actor Abhishek Bachchan has joined forces with the ICC-sanctioned European T20 Premier League, a privately owned franchise tournament in partnership with three member cricket nations – Ireland, Scotland and Netherlands – as a co-property. By investing in property as. Owner.
The ETPL is scheduled to run from July 15 to August 3 and will see the best talent from the three countries rub shoulders with world-class players from around the world in true European style.
Speaking about his investment in the European T20 Premier League, Abhishek said, “Cricket is not just a game; it is a unifying force that transcends borders. The ETPL is the ideal platform to showcase cricket’s growing global appeal “Cricket has been included in 2028.” Olympics, its popularity will increase further. I am humbled and excited by this unique collaboration between the cricket boards of Ireland, Scotland and the Netherlands. I am dedicated to working with all stakeholders to ensure this is a resounding success, bringing cricket closer to millions of people across Europe, this is just the beginning.
The development of the league has been led by an interim working group comprising representatives from the participating cricket boards along with strategic partner Rules Sport Tech on behalf of the funding partners. This working group is tasked with overseeing the establishment and resourcing of a dedicated administrative unit to drive key decision-making processes and manage the tournament.
Warren Deutrom, CEO of Cricket Ireland and Chairman of the ETPL, welcomed Abhishek’s involvement, “His deep passion for the game and entrepreneurial skills add tremendous value to our vision of raising the status and profile of European cricket.” Also, Abhishek’s commitment is for us.” The shared vision, with the exceptional expertise brought to the tournament by Sourav, Priyanka and Dheeraj from Rules Sports Tech, we believe we can create a cricket experience that elevates the game, inspires young talent And provides a tremendous platform. For European cricket on the global cricket stage.”
ETPL Director Saurav Banerjee highlighted the region’s potential, “Cricket, the second most watched sport globally, is gaining significant momentum in Europe. With 34 of the 108 ICC members from the region, our The aim is to make cricket a major sport here.” , creating a legacy that players, fans and stakeholders can proudly celebrate. This would not have been possible without the support of Cricket Ireland, who have been working tirelessly with us over the last year to make this possible. We also look forward to working closely with Abhishek, whose commitment and active participation in the game has been truly inspiring.”
A formal launch event for the ETPL will be held in due course, at which key franchise and fan information will be unveiled, including details regarding franchise ownership, name and brand – and player drafts.
Priyanka Kaul, Director, ETPL, said, “Starting with six teams – Dublin, Belfast, Amsterdam, Rotterdam, Edinburgh and Glasgow and with key media partners ensuring comprehensive coverage, the tournament will be taking place across the world with Europe, India, Australia, Will reach the audience.” , England, is one of the few major markets. Abhishek’s deep passion for the game and enthusiasm for this initiative is invaluable. We look forward to continuing this exciting collaboration with them on this journey.”
