BTS has come back on top. The K-pop boy band has regained its leading position after a drop in the rankings while the members continue to serve in the military instead of active music creation or brand endorsements and other activities. However, in June, the oldest member, Jin, made his grand comeback, causing the dynamite singers’ brand rankings to skyrocket. Earlier in May, trot singer Lim Young Woong took the top spot, followed by girl groups IVE and aespa, while BTS ranked 7th.
BTS beats popular trot singer to top June brand rankings
The Korea Brand Reputation Research Institute recently unveiled its monthly analysis, which takes into account fans’ online activity, media coverage, and community buzz around active singers. Even though several BTS members are fulfilling their military duties, the K-pop sensation managed to reclaim his top spot after only Jin returned to action.
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The Boy With Luv singer tops the chart with a score of 9 million. Trot singer Lim Young Woong is in second place with 8,287,506 points, showing an impressive increase in his brand activity compared to last month’s 7,923,400 points despite topping the list in May. He is followed by Seventeen with 5,150,273 points and IVE with 4,560,096 points.
BTS’s Park Jimin announces comeback
On June 18, BigHit announced Jimin’s comeback, titled MUSE. This will be the ‘Filter’ singer’s second album. The upcoming release will feature not one or two, but seven tracks, which will be released on July 19 at 1 pm KST.
“Following his first solo album, “Face,” where he tried to find his true identity, “Muse” documents his journey in search of his source of inspiration,” BigHit said in a statement. Pre-orders will begin “on Tuesday, June 18, 2024 at 11 a.m. KST.”
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Blackpink’s brand value increased
Previously, the girl group, which recently split from YG Entertainment, slipped to 23rd place as individual artists. However, with the members’ activeness, including Lisa and Jennie’s return to the music scene, the girl group is now ranked 14th in June. LE SSERAFIM also slipped one place, while ILLIT and (G)I-DLE remain strong.
Top 30 Boy Group Member Brand Ranking for June
- BTS
- Lim Young Woong
- seventeen
- I
- Espa
- Illicit
- (G)I-DLE
- Le Seraphim
- IU
- Young Tak
- lee chan won
- no ah
- Black Pink
- Day 6
- QWER
- Bibi
- psychiatrist
- Jung Eun Jung
- J.Y. park
- TWS
- Jang Dong Won
- Reise
- Oh my girl
- Sunmi
- twice
- Song Ga In
- red velvet
- taeyeon
- Car The Garden
- Kang Daniel
