Days after Salman Khan spoke about the changing preferences of Bollywood actors, ace filmmaker Subhash Ghai has expressed concern about the growing emphasis on money in the film industry. on the Koffee With Karan Season 9Salman said that actors of his generation are focused on their work and want to step out of their homes and do good work. The discussion started when Karan Johar mentioned that Shah Rukh Khan, Ajay Devgn and Salman himself keep pulling the audience to the theatres.
Now, Ghai has echoed a similar sentiment.
In an interview with screenThe filmmaker recalled how the actors in his films were willing to accept only 40% of their normal fee because they believed in the story, the director and their characters.
“Business has taken over. Today, kids want to make more money, and it’s less about art. During our time, artists wanted to be artists, and thought the money would come eventually. No one would wait for money. They would sign a film based on the director, the story and the character. Most of the stars in my films have only done 40 percent of the story.”
Subhash Ghai says that managers and PR teams influence actors’ decisions
Ghai also pointed to the growing influence of managers and public relations teams in shaping actors’ careers.
He added, “Today if you ask any actor to take only 40 per cent fee, their four managers will intervene, and 3 PRs will come together to support the actor as a celebrity. Actors today have many other ways to earn, not just from films. But then, they are seasonal; the craze dies and then after 3-4 years they are out.”
Why Shahrukh Khan, Aamir Khan and Salman Khan stay related
Despite his criticism of changing priorities, the 81-year-old acknowledged that the industry has evolved and its business model is different today. He cited Shah Rukh Khan, Aamir Khan, Salman Khan and Ajay Devgan as examples of actors who have sustained their careers for decades.
“Yes, times have changed, the business has changed, and its model has also changed. Today, Shah Rukh, Aamir, Salman, Ajay, who have been actors for the last 40 years, because they are dedicated actors of yesteryear. They know that all other factors remain and do not prioritize anyone or anything over their shoots or scenes. The younger generation says, we will take a lot of money. It is a minor issue, but with time, they too will understand.
Subhash Ghai recalled Dilip Kumar’s advice
During the same conversation, Ghai also recalled receiving career advice from late cinema legend Dilip Kumar, whom he considered an elder brother. Actors who worked with Ghai in Legislator, karma And the merchantencouraged him to consider opening a film institute when the filmmaker sought guidance on his next professional move.
Subhash Ghai has directed many memorable hits loan, the hero, Ram Lakhan, the villain, the parade And language.
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